Open Commerce Platform

Site Management

Features

Clients like Whirlpool, Ann Taylor, Eddie Bauer, and Goodyear chose Fry’s OCP solution because it is:

Flexible. Our framework can be adapted to meet your business needs rather than forcing your business to adapt to technology.
Scalable. OCP deployments follow an n-tier architecture so that Web, application, and database server tiers can scale independently as needed.
Robust. The feature set provides robust merchandising, account, checkout, search, and catalog management tools.
By Fry. Retailers that choose OCP rely on the company behind it. We have over 15 years experience providing strategy, design, development, and managed services expertise to many of the world’s best known brands.

Features

Custom Site Design

Unique look and feel

Catalog Browsing

Multi-tier product catalogs
Numerous category/product attributes
Single products, kits, and ensembles
Multiple product images
Partnership with Adobe Scene7 for dynamic imaging and video
Email to a friend
Add to wish list

Advanced Site Search

Grammatical variations (stemming)
One-way and two-way thesaurus entries
Spell-check
Did you mean?
Flexible index management

Merchandising

Cross-sell and up-sell capabilities
Adminable product rankings
Inventory management and display
Promotions (% off, $ off, buy-one-get-one, free with purchase, shipping discounts)
Targeted content

Checkout

User identification
Multiple ship-to address features
Electronic gift certificate purchase and redemption
Gift wrapping and gift messages
Tax and shipping calculations
Credit card validation
Order confirmation emails
Adminable promotion areas

A/B Testing

User segmentation
Random content delivery
Reporting tool integration

Multi-site Support

Launch new sites on a single instance with minimal effort
Leverage common functionality
Accommodate unique site features
Share or segregate data
Control administrative access through permissions

Personalization

User personalization
User profile management
Address book with multiple ship-to addresses
User wish list
Email preferences
Order history
Secure credit card storage
Content targeting

Site Management

Full catalog, category, product management
Comprehensive content administration
WYSIWYG text editor
Content scheduling, previewing, and approval workflow
Dynamic content formatting
Campaign, promotions management
Account management tools
Roles-based security

Systems Integration

Inventory update integration
Order processing integration
Real-time integration or batch processes
Site reporting integration

Call Center and OMS

Order entry/edit/management
Appeasement management
Product information management
Inventory management and returns

Optional Features

Optional support for gift registries, on-site search solutions, product visualization, kiosks, etc.